7 Tailgate Essentials for Football Season

Tailgating season is one of the most anticipated times of the year for sports fans. With all the College and NFL action, it’s the perfect time to enjoy the outdoors, gather with friends and family, and root for your favorite teams. Because of this, brands are always looking for ways to tap into this market and connect with loyal fans. Branded and promotional products are a great way to do just that. Let’s look at seven of the top branded tailgate essentials for the ultimate tailgating season.

No tailgate is complete without seating. Standing for hours can be tiring, and folding chairs are a practical, portable solution perfectly designed for enjoying the pre and post-game festivities. Not only are folding chairs essential for comfort, but they’re also a great advertising tool when personalized with your company logo or team colors.

Refreshments are crucial to tailgating, and beverage coolers make it easy to keep drinks cold and easily accessible. Coolers come in all sizes and styles, from small can coolers and portable bag coolers to large roller units. Brands can showcase their logo or design on the cooler, making it a unique tool combining function and marketing.

When tailgating, the humble reusable cup is an unsung hero. Not only do they keep the drinks cold, but they also help reduce the environmental impact typically associated with disposable cups. Custom-branded aluminum or polypropylene cups are lightweight and easy to pack, while insulated tumblers keep your drinks cold or hot for hours. With plenty of materials, sizes, and colors, reusable cups are the perfect tailgate essential.

Grilling up deliciousness is one of the biggest draws of tailgating. Portable grills make it easy to take the cooking action with you. Branded grills and toolsets showcasing team spirit are excellent ways to promote your brand. Not only will this type of marketing gain exposure at the event, but it may also lead to long-term exposure as these items are used week after week.

When it comes to tailgating, music is a must-have. Bluetooth speakers can provide the perfect soundtrack to your pregame activities. Many brands offer customizable Bluetooth speakers that can be imprinted with your company’s branding. Not only are they functional, but they also make excellent corporate gifts that can be used long after the tailgate is over.

Cornhole is one of the most popular tailgating games in the country. It involves throwing bean bags at a board with a small hole in it, and the goal is to get the bag inside the hole for points. Branded cornhole boards and bags are an excellent way to promote your brand, and they will be used repeatedly throughout the tailgating season and beyond.

Protect yourself and your guests from rain or sunny weather with a branded canopy tent. Signage placed on the canopy can expose your brand, while the tent itself provides a safe and practical space for fans to gather around. Ensure your canopy tent is designed using durable materials and displays clear branding, making it easy to spot from a distance.

The tailgating season provides an ideal platform for marketers to promote their brands while giving football fans practical, fun, and memorable items. From chairs to portable grills, several branded and promotional products are tailored to enhance the tailgating experience. Whether you are a sports fan or marketer, these tailgate essentials provide a valuable and cost-effective way to showcase your love for your team or brand. Enjoy the tailgating season!